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Marketing Automation for Manufacturers

The manufacturing industry is on the precipice of a great remake where companies are accelerating from being merely producers of goods to producers of customer experiences. Digital processes have become a critical source of growth and a powerful way to increase brand equity whether its industrial, consumer packaged goods or anything in between. One way they are increasing effectiveness is leveraging consumer analytics, marketing automation and customer relationship management (CRM) systems. To discuss these trends and how best to take advantage of them, Bruce Morey senior technical editor for Manufacturing Engineering magazine is joined by Rishabh Dayal, Head of Digital Strategy, Enterprise and Claudia de Lavalle Digital Strategy Consultant, both of Adobe.

Connected Workers Keep Operations Moving During COVID-19

As manufacturers work to keep critical operations humming along during the COVID-19 crisis, they’re tasked with protecting workers health while ensuring business continuity and operational readiness. Russ Fadel, CEO at Augmentir, talks with Chris Mahar, Associate Editor, about how connected worker technology can benefit operations during today’s pandemic and when things return to normal. Enabling manufacturers to maintain their critical operations even when key workers and vendors are unable to be on-site at a facility. *During the COVID-19 crisis, Augmentir is offering their Remote Assist tool free through the end of 2020.

Additive Assumes Leading Role in Aerospace Manufacturing

Additive manufacturing has made an outsized impact on aerospace manufacturing in a short amount of time. In this episode, Alan Rooks, Editor in Chief of Manufacturing Engineering, talks with Sean Henson, Global Product Manager, Composites & Additive Manufacturing for Ascent Aerospace, about the growing role of additive in the industry; the investments Ascent has made in AM in recent years; the kinds of tooling Ascent provides customers through its large-scale LSAM printer, and design considerations for manufacturers when they use large-format AM.

What Supply Chain Professionals Are Learning From The Pandemic

Smart Manufacturing magazine Contributing Editor Karen Haywood Queen speaks with Sridhar Tayur about what supply chain players are learning from COVID-19. The Carnegie Mellon professor covers the roles AM and cobots are playing. He also looks at what manufacturers should consider doing to be prepared for the next hugely disruptive event.

Tools to Reduce Time and Money

Time is money and reliability is what a company’s reputation is built on. Chris Mahar, Associate Editor of Manufacturing Engineering, speaks with Mike Marr, Applications Technician at Hoffmann Group USA, about their Parabolic Performance Cutting (PPC) series and Garant Master Tap line. Discussing how manufacturers can reduce costs, provide process reliability and reduce machining times in both machining threads and 5-axis copy milling.

Laser Tube and Sheet Cutting Machines That Plug into a Wall Outlet

Can you imagine laser tube and sheet cutters that you can wheel around and plug into a wall outlet? 3D Fab Light makes such machines. In this podcast, Alan Rooks, Editor in Chief of Manufacturing Engineering magazine, talks with Joel Rosenberg, CEO of 3D Fab Light Inc., about where the startup idea for FabLight Tube & Sheet came from, how the company is able to manufacture in the high-cost San Francisco Bay Area, how its sheet and tube cutting machines operate on 110V 20A wall outlet power, and their capabilities in terms of thicknesses, cutting beds, and tube sizes.

How Online Purchasing is Revolutionizing the Business-to-Business Market

Everyone knows that companies like Amazon have turned the business of purchasing consumer products upside down. But how is online purchasing changing the business-to-business purchasing world? Alan Rooks, Editor in Chief of Manufacturing Engineering magazine, sat down with Kevin Weadick, President of Zoro.com, to find out.

Going Beyond Chip Making: Saving Time

Every manufacturer aims for faster, better parts. While chip making time is often the focus when it comes to time savings, Chris Mahar, Associate Editor of Manufacturing Engineering, talks with Steven Baier, Vice President of Sales for Haimer USA, about time savings that go beyond cutting time.

The Roles of STEM Education in Taking On the Skills Gap

In this podcast, Alan Rooks, Editor in Chief of Manufacturing Engineering magazine, talks with Dean Steadman, CNC Education Program Manager for FANUC America, about how manufacturing is different than it was 20 years ago and how FANUC helps students and current workers become proficient with robotics and CNC automation.