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View Marketing as an Investment—Not an Expense

Peter Drucker, known as the father of modern management, was quoted in a 2006 article in Forbes as saying, “Because the purpose of business is to create a customer, the business enterprise has two—and only two—basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs.”

TITANS of CNC and Haimer USA Join Forces

Haimer USA LLC has announced a new partnership with TITANS of CNC, an organization that uplifts students, educators and the manufacturing workforce in over 170 countries worldwide.

Lapping the Competition

The Don Schumacher Racing team tests the limits of machining to stay competitive.

Quit Making Excuses. Now is the Time to Digitize

Cloud computing has become more prevalent in our daily lives and the ability to access the internet nearly anywhere at any time has allowed for manufacturers to become more able to view real-time shop data across all departments. In this podcast, Bruce Morey, Senior Technical Editor for Manufacturing Engineering magazine discusses using cloud-based business systems with Kevin Must, Marketing Manager for Lantek Inc.

Adaptive Welding Key to Power Generation

While water and fire tube boiler power plants may be considered archaic, they now power much of North America and will for some time, even as newer, cleaner, greener tech transitions into the mainstream and becomes practical.

The Diversification Crisis in Manufacturing

According to a survey conducted by ISM, 75 percent of U.S. manufacturing companies experienced delayed resources and materials due to the COVID-19 pandemic. The outbreak has forced manufacturers to rethink supply chains to allow for product diversification.