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Press Release

California Duo Wins Smart Manufacturing Magazine Talent Contest

(DEARBORN, Mich.) — Amanda Rosenblatt, marketing coordinator for Shop Floor Automations in La Mesa, California, and her friend, Greg Cross, won Smart Manufacturing magazine’s first talent contest.

“Originality won the day in this contest,” said Dave O’Neil, vice president of Advanced Manufacturing Media at SME. “Amanda and Greg delivered a truly entertaining rendition of the song lyrics we published in May in an effort to challenge readers to overcome the cultural divide that still has operational technology (OT) and information technology (IT) professionals using different terminology, ranking priorities differently and focusing on different goals.”

The winning video entry can be seen here.

OT is traditionally associated with manufacturing and industrial environments and includes control systems. IT includes any use of computers, storage, networking devices and processes to create, process, store, secure and exchange all forms of electronic data. Integrating the two technological systems improves safety, security, inventory control, quality and the ability to customize production. When IT and OT systems are not converged, consequences include duplicated costs, bloated inventory, compromised plant security, injuries and even deaths. 

In May, Smart Manufacturing published a cover story called “Come Together Right Now, OT/IT” (view the story here) — in which it challenged readers to sing out about how beneficial it is for OT and IT to work together. 

About Advanced Manufacturing Media 
SME’s Advanced Manufacturing Media is a leading source for news and in-depth technical information about advanced manufacturing in North America. It serves an audience of more than 100,000 manufacturing professionals who subscribe to the monthly magazine, iTunes app, e-newsletters and other publications. Coverage is focused on some of the world's most critical industries: aerospace and defense, motorized vehicles, medical and energy, whether that's oil and gas, nuclear, electric, solar or wind. Learn more at, follow @MfgEngNews on Twitter or Subscribe to Smart Manufacturing magazine at

About SME
SME connects all those who are passionate about making things that improve our world. As a nonprofit organization, SME has served practitioners, companies, educators, governments and communities across the manufacturing spectrum for more than 80 years. Through its strategic areas of events, media, membership, training and development, and the SME Education Foundation, SME is uniquely dedicated to the advancement of manufacturing by addressing both knowledge and skill needs for the industry. Follow @SME_MFG on Twitter or

Beth Oates


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