SME Logo

From SME.org

Membership



 

SME Logo

The SME logo design is based on the idea that SME is shaping the future. The two interacting shapes of the “continuous improvement” symbol convey the notion of technological achievement in manufacturing and its ability to improve society. The center of these two shapes — or negative space — pays homage to the heritage of SME and its previous diamond logo. The proprietary typography in the SME logo emphasizes points of connection, which are inherent to all aspects of SME — connecting manufacturing practitioners to each other and the knowledge they seek, connecting buyers and sellers in the manufacturing ecosystem, and connecting the industry to its current and future workforce. The color palette of the SME logo retains a familiar deep blue that is complemented by a combination of vibrant blue and green that signifies innovation, progress and environmental responsibility.

It is extremely important for brand success that the SME brand identity, marks, program logos and other graphic elements be displayed correctly. This includes always using the correct typefaces and the correct relative positioning and size of all graphical elements.

1. Do not distort any portion of the identity.
2. Do not crop any portion of the identity.
3. Do not tilt the identity.
4. Do not rotate the identity.
        5. Do not rearrange components in the identity.
6. Do not alter the alignment of any component in the identity.
7. Do not change the colors of the identity.

 

 


Prior to using an SME logo, the SME Brand Guidelines  should be downloaded and reviewed to ensure consistent usage. The Brand Guidelines is a working document and should be downloaded and reviewed consistently for correct usage of the SME logo. SME member units — chapters and Technical Communities — are required to use the current, approved SME logo on all of their websites, literature, banners, social media and in all communications (emails, printed literature, etc.). If you have any questions about the SME logo or need assistance with its placement, please contact communications@sme.org. Personalized chapter logos are available by request. Please email editor@sme.org to receive your personalized chapter logo.

Approved SME Boilerplate
SME connects all those who are passionate about making things that improve our world. As a nonprofit organization, SME has served practitioners, companies, educators, government and communities across the manufacturing spectrum for more than 80 years. Through its strategic areas of events, media, membership, training and development, and the SME Education Foundation, SME is uniquely dedicated to advancing manufacturing by addressing both knowledge and skill needs for industry. Follow @sme_mfg on Twitter or facebook.com/smemfg.

SME Logos (with Tagline)

Color: RGB  

     

Image Size: 156x74 pixels 

         

Image Size: 236x112 pixels

                     
PNG        SME Logo Tagline RGB 156x75 - PNG           SME Logo Tagline TGB - 236x114
                     

JPEG

      SME Logo Tagline RGB 156x75 - JPEG           SME Logo Tagline RGB 236x114 - JPEG
                     

                     

Color: BLACK  

     

Image Size: 156x74 pixels

         

Image Size: 236x112 pixels 

                     
PNG       SME Logo Tagline BLACK 156x75 - PNG           SME Logo Tagline 236x114 - PNG
                     

JPEG

      SME Logo Tagline BLACK 156x75 - JPEG           SME Logo Tagline BLACK 236x114 - JPEG
                     

                     

Additional Logo Formats

                   
                   
                     

                     

Color: CMYK

     

Image Size: 156x74 pixels 

         

Image Size: 236x112 pixels 

                     
PNG        SME Logo Tagline CMYK 156x75 - PNG           SME Logo Tagline CMYK 236x114 - PNG
                     
JPEG        SME Logo Tagline CMYK 156x75 - JPEG           SME Logo Tagline CMYK 236x112
                     

                     

Additional Logo Formats

     

         

                   
SME Logos (no Tagline)

Color: RGB

   

Image Size: 156x64 pixels 

   

Image Size: 236x96 pixels 

             
PNG      SME Logo RGB 156x64 - PNG     SME Logo RGB 236x96 - PNG
             

JPEG

    SME Logo RBG 156x64 - JPEG     SME Logo RGB 236x96 - JPEG
             

             

Color: BLACK

   

Image Size: 156x64 pixels 

   

Image Size: 236x96 pixels 

             
PNG      SME Logo Black 156x64 - PNG     SME Logo Black 236x96 - PNG
             

JPEG

    SME Logo Black 156x64 - JPEG     SME Logo Black 236x96 - JPEG
             

             

Additional Logo Formats

           
           

             

Color: CMYK  

   

Image Size: 156x64 pixels 

   

Image Size: 236x96 pixels 

             
PNG      SME Logo CMYK 156x64 - PNG     SME Logo CMYK 236x96 - PNG  
             

JPEG

    SME Logo CMYK 156x64 - JPEG     SME Logo CMYK 236x96 - JPEG
             

             

Additional Logo Formats